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Introduction to Accrue
InsightAccrue Software, Inc.
announced its first product in October 1996. Accrue
Insight is a software solution that enables organizations
to optimize the effectiveness of their online presence by
providing the most accurate and comprehensive Web site
analysis. Accrue Insight enables Web site managers and
marketers to understand the overall effectiveness of
their site design, how visitors move through their site,
what content is being viewed, and how to evaluate and
maximize the effectiveness of online marketing campaigns.
This analysis helps managers achieve their business
objectives through improved site design.
The latest version of Accrue Insight builds on the
strength of the previous version by providing site
managers with increased system flexibility and
performance. Accrue Insight 2.0 includes increased system
extensibility, the openness to handle encrypted
transactions, and the ability to track content
dynamically generated from a database. It also provides a
broader range of reporting capabilities, improved
performance, scalability to handle a greater volume of
traffic (up to 4 million hits per hour), and expanded
exporting functionality. Accrue Insight 2.0 began
shipping early 1998.
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Snapshot of Accrue
Insight
- Advanced network-based data capture
- Reports both content and network/server
response time information
- No load on server and network
- Consolidates data from multiple/mirrored
sites in one central location
- Monitors any site on any platform
- Scalability to meet needs of the enterprise and
Web-centric businesses
- Supports very high volume traffic
- Designed for complex, multi-site,
multi-server configurations
- Extensive analysis and reporting capabilities
- Central database architecture viewable
from any client browser
- Ability to group areas of Web site by URL
addresses to report on them as singular
entities.
- Exporting capabilities - Excel and HTML
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Accrue Insight Features and Benefits
Advanced Network-based Data Capture
Accrue's network-based,
"on-the-wire" collector offers
extensive information about the actual delivery
of information. Also, unlike the retrieval of log
files, which slows down server performance,
Accrue Insight has no impact on server speed or
capacity.
Primary Users of Accrue Insight
Accrue Insight is designed to serve the needs
of many constituencies. Marketers can evaluate
the effectiveness of online ad campaigns, editors
can evaluate which content to expand and/or drop,
while technical Webmasters can evaluate the need
for additional server capacity.
Complete Site Analysis
Data from multiple or mirrored sites, running
on any platform, can be collected and aggregated
into one central location. This unifies the
support of several sites, simplifying the
collection process and freeing users from the
time-consuming constraints of downloading log
files.
Scalability
Utilizing the industry leading
Red Brick data warehouse, known for performance,
scalability and powerful online analytical
processing, Accrue Insight 2.0 can analyze and
store up to 4 million hits an hour. It also
supports complex, distributed environments
utilizing multiple servers and configurations.
Remote Access
The central database architecture allows
report viewing from any remote location using a
standard Java-enabled browser, enabling any
authorized user, wherever they might be, to
access the data they need.
Quick Report Access
Each company, using Accrue Insight, will
identify reports that many users will want to
access. Once the reports are generated by one
user, the reports are cached and stored, making
for quick and easy retrieval for others. Caching
also enables any subsequent data to be displayed
immediately.
Additional Features
Other features of Accrue Insight include
real-time information, high-level administrator
security, support for dynamic content, area and
batch reporting, plus much more.
For complete details visit our Web site at www.accrue.com
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Accrue Insight 2.0
Requirements -
Accrue Insight uses a unique, patent-pending approach
to collect transactions from the Web browser client to
the Web server. This approach captures or
"collects" network traffic live, as it occurs
"on the wire". This part of Accrue Insight is
called the data collector.
The collector captures information and delivers it to a data warehouse, a
high performance relational database, where detailed
information is stored and later retrieved for
presentation in the form of reports.
- Operating System: Accrue Insight can
monitor any Web server, running on any platform,
eliminating the need to install the software at
each server site when multiple sites are being
monitored.
- Hardware:
Data Collector (can
be run on your main Web server, or a dedicated
system) - A Sun Solaris 2.5/2.5.1/2.6, a 64-bit
SGI WebForce Irix 6.4, or Windows NT system
Data Warehouse - A Sun Solaris 2.5/
2.5.1/2.6 or 64-bit SGI WebForce Irix 6.4 system
- Memory:
Data Warehouse - 128MB
memory minimum, 256+ memory recommended
Data Collector - 32MB memory.
- Disk Space: The minimum storage required
is 2 gigabytes.
- Client: Any Java-enabled Web browser.

Availability
Accrue Insight 2.0 is now available.
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If your browser supports forms, you can request more
information about this product or our company using our online
form. Other ways to reach us include visiting our Web
site at www.accrue.com,
sending us an email at sales@accrue.com
or calling us at 408-542-8900.
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